Here are some settings to consider based on booking data and successful hosts’ experiences.

Pricing. 

Start by offering your experience at a lower price to attract first bookings.

For example: if you’d like to charge $25 in the long-term, try offering it at $15 for a month. You can gradually raise the price over time, after accumulating the “social proof” of positive reviews.

We decided from the beginning to start at a lower price. We wanted people to start to know us and start to do reviews. —Luca and Lorenzo, hosts of Cooking in Chianti Hills in Florence


Availability.

Add a lot for the next month.

Without scheduled dates, guests do not see your experience in search results. In order to appear to as many guests as possible, make as many dates available as possible.

For example: if you plan to host twice a week in the long term, try offering the experience five times a week for a month. You can always cancel unbooked instances.

Keep in mind:

  • Often the most booked days are Friday, Saturday, Sunday, and Monday.
  • Many travelers start planning seven weeks before their trip, whereas many locals book on Thursday for that upcoming weekend.

Preparation and cutoff times.

Capture last-minute bookings by setting these low.

Twenty percent of bookings are made in the last two days before the experience begins. Setting your cutoff time and preparation time as low as possible means your experience remains visible to these last-minute bookers. Learn how to adjust these settings here.

Likelihood of a guest booking an experience increases dramatically as the date of the event nears, especially over the last 4 days beforehand.

For more updated information, check out a related article “Simple steps for more bookings.”