Airbnb has experienced tremendous growth over the past eight years. Today, there are more than 2.5 million listings in 191 countries and, as we’ve grown, we’ve seen many different types of hosts and listings shared on our platform. On Airbnb, you can find a house, an apartment, or even a lighthouse or a yurt. As Airbnb continues to grow — both in terms of volume of listings and diversity of homes available — we want to organize listings in ways that make it as easy as possible for guests to book exactly what they are looking for.
Beginning in November, we’ll roll out new ways for hosts to describe their space and their hospitality, so their guests know more about what to expect when they arrive.
Here’s what we’re doing:
What guests can expect when they check in. Often Airbnb hosts are renting a room in their home, but some hosts may travel frequently and rely on a friend, relative, or neighbor to help them manage their listing. Additionally, in traditional vacation destinations, like beach and ski towns, there may be local property managers who work with many property owners. This creates confusion for guests who want to know what to expect when they check in. To solve this challenge, hosts will have the opportunity to add more information to their listings. Going forward, hosts will be able to designate whether they receive help managing their listing. If they do, their listing will have information about the host and the property manager or friend who will be managing the listing during a guest’s stay.
Personal homes. Most of the listings on Airbnb are hosts’ personal spaces, which means they have personal furnishings and belongings. We know many Airbnb guests are looking for accommodations that have these personal touches. To make sure guests know what to expect in the space, we will now ask hosts to specify whether their listing is a personal home or not.
B&Bs, hostels, nature lodges, corporate apartments, boutique hotels and other unique in-market designations. For years, traditional hospitality providers have listed their spaces on Airbnb. While we’ve long had a category for B&Bs, we’ve lacked other professional designations, which has caused confusion among our guests. In order to provide more clarity for guests, we will begin to ask hosts to classify themselves as a bed & breakfast, hostel, nature lodge, serviced apartment or boutique hotel. Other categories may be available by country, like a heritage hotel in India or a minsu in Taiwan. We want our hosts to help our guests to have unique and authentic experiences.
Social hosts. Some Airbnb hosts personally interact with their guests and it is an important part of the experience. We will now ask hosts to specify whether they are a host who socializes with guests or not.
Hosts will have the opportunity to add this information to their account beginning in November. This information will be surfaced to guests at a later time.
These changes are meant to simplify the process and make it easier for guests to find the perfect listing. If you have questions about this new effort, you can read our FAQ below and our team is always available to assist you with any questions you might have.
Frequently Asked Questions
Do you allow hotels to use Airbnb?
There are some traditional hospitality providers who offer a unique local experience and have used our site for quite some time. This new effort will make describing and identifying these listings easier for everyone. While every situation is different, we have generally found that hotels with more than 25 rooms can’t offer the kind of local experience our guests are seeking.
Will you share information on the number of different types of listings with cities, governments and other interested parties?
We work closely with cities to help ensure they have aggregated data and the information they need to make smart policies, while always protecting our community members’ privacy. While collecting this information will take time, we believe this effort will help us provide more, better information about our community to governments around the world.