Our research team met with travelers all over the world, and watched as potential guests reviewed your experience pages. We learned two things: potential guests were very interested in learning more about a host’s passion and expertise before booking. Second, guests wanted a better sense of exactly what they’ll be doing on your experiences.
Our design team took these learnings and came up with improved experience page designs. These updates to the experience page layout aim to showcase the unique value of your experiences. You’ll see updates to the design of experience pages over the next few weeks, with the first version appearing to guests in just a few days.
Check out the first stage of the redesign, and some tips from the team on optimizing your page for this update below.
What you should know:
- Have a look at how these updates have changed the flow of your experience page. Feel free to update the copy you use to describe your experience. Here are a few suggestions:
- Consider updating your ‘About your host’ section, as this is now front and center!
- A photo of you in your profile can help establish trust with your guest––we suggest uploading a recent and clear photo.
- You may also want to update the ‘What we’ll do’ and ‘What I’ll provide’ sections, as these are also now at the top of your experience page.
- Notice the new ‘Activity level’ section. Edit your experience to select one of five different activity levels:
- Mostly seated
- Light (e.g. a little walking)
- Moderate (e.g. a bike ride on mostly flat road)
- High (e.g. physical movement lasting more than an hour)
- Strenuous (e.g. an uphill hike over rough terrain)
Note: Guest review photos will not appear in this first round of updates, but will return in a few weeks.
Stay tuned for more improvements to your experience pages coming soon! Have an update you’d like to see? Let us know by sending your feedback to the team.